CONTENT MARKETING

WORKFLOW CHECKLIST

1. IDENTIFY THE TASKS
Ask team members:
Explain your role in the process
What are your tasks? (be detailed and specific)
How do you get information?
Who do you get information from?
Who do you deliver your work to?
2. IDENTIFY THE TIME FRAMES
Gather time per task from previous projects
Track time per task on current projects
Learn the average time, as well as minimum and maximum time, it takes to complete each task
Find out how many times a task is sent back or rejected
Find out how many times an item requires extra clarification
Map out tasks chronologically
3. ASSIGN RESPONSIBILITY TO OVERSEE THE WORKFLOW
This person must:
Understand the workflow process
Look at the workflow with an outside perspective
Monitor for issues or bottlenecks
Ensure everyone has enough information to perform their tasks
Look for ways to eliminate, revise, or automate a task or process

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