CONTENT MARKETING PLANNING TEMPLATE

PRODUCT	COMPANY
DESCRIPTION	PROJECT LEAD	DATE COMPLETED	STAKEHOLDER APPROVAL
GOALS	GOAL 1
GOAL 2
GOAL 3
CONTENT THEME	MESSAGE
STORY ELEMENTS
CONTENT REVIEW	CONTENT TO KEEP
CONTENT TO UPDATE
CONTENT TO DELETE
CONTENT TO ADD
CONTENT MAPPING
CONTENT WORKFLOW	BLOG POSTS & ARTICLES
GUIDES & E-BOOKS
GRAPHICS
VIDEO
PODCASTS
WEBINARS
EDITORIAL CALENDAR
CONTENT GUIDELINES	BRANDING
VOICE & STYLE
METADATA
VISUALS
BEST PRACTICES: WRITING
BEST PRACTICES: SEO

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